![]() ![]() So, #comogives is the same as #CoMoGives and #CoMo Gives will get you all of the CoMo but none of the Gives. Hashtags can contain letters, digits and underscores - but need to form a string (no spaces or punctuation). The first impression of your social media shouldn’t be that you are in anyway misleading or (probably worse) incompetent. While “ #puppies” may get a lot more views than “ #parakeets” (sorry bird lovers, but it’s true) you still want to label your content correctly so that when people do find it they aren’t immediately turned off because it wasn’t what they were looking for. Someone searching for puppies may be happy to discover that you rescue them, but your organization shouldn’t include the hashtag “ #puppies” with a picture of a parakeet. But always remember to use common sense and follow best practices when using hashtags. If your organization rescues animals, using the hashtag “ #puppies” with puppy related content, is a solid way to get discovered by people who love puppies. Every hashtag instantly increases your potential reach beyond just your follower count to anyone interested in that hashtag’s keyword or topic: Hashtags are a great way to allow other users to discover your content based on their own interests. The important thing to take away is that it functions as an alert and not a private message. The functionality of tagging can vary based on the social network and user privacy settings. ![]() Keep up the great job with the social tagging!” We would then be notified that you “mentioned” us, and would definitely respond with something along the lines of: ![]() “ I found your latest blog post helpful, informative and fun! Thank you” Jump on your social media network of choice, search for their handle ( and tag them in your next Facebook post. Let’s say you finish this helpful article and want to thank the author for writing it. When you place the symbol (the social tag) in front of an account name (a handle), it alerts that account that you are talking about, with or to them. The symbol that we are all so familiar with (thanks to our email-dependent lives), functions in much the same way as a hashtag, but serves a different purpose: When I was a boy we called it the “commercial at” symbol… Just kidding! We never talked about it… Your picture is posted just like every other photo you’ve ever shared, but labeled so that the network knows to display it when anyone wants to search for images of you only living once. Let’s say you tagged a picture of yourself living dangerously with the hashtag #YOLO ( cause you a ba d mamma jamma). When someone searches for said hashtag they will then be able to see all the posts that have been tagged, sorted into a single stream. Simply place that number sign (#) in front of a word or string of characters (no spaces or punctuation) to tell the social network that your post, picture or video should be archived with all other content tagged with that specific hashtag. Thanks Wikipedia! But what does that mean for the rest of us who glazed over at “microblogging”?Ī hashtag is a symbol that social media networks use to allow users to categorize their content. “A hashtag is a type of metadata tag used on social networks such as Twitter and other microblogging services, allowing users to apply dynamic, user-generated tagging which makes it possible for others to easily find messages with a specific theme or content it allows easy, informal markup of folk taxonomy without need of any formal taxonomy or markup language.” When I was a boy we call it the pound sign…. Nonprofit Marketing with Purpose Facebook Group.Construction Marketing with Purpose Podcast.
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